Going Online With a Telephone Employee Survey: Effects On Coverage, Nonresponse, and Total Selection Bias
Abstract
"Telephone surveys have historically been a popular form of data collection in labor market research and continue to be used to this day. Yet, telephone surveys are confronted with many challenges, including imperfect coverage of the target population, low response rates, risk of nonresponse bias, and rising data collection costs. To address these challenges, many telephone surveys have shifted to online and mixed-mode data collection to reduce costs and minimize the risk of coverage and nonresponse biases. However, empirical evaluations of the intended effects of introducing online and mixed-mode data collection" (Author's abstract, IAB-Doku, © Oxford Academic) ((en))
Cite article
Mackeben, J. & Sakshaug, J. (2026): Going Online With a Telephone Employee Survey: Effects On Coverage, Nonresponse, and Total Selection Bias. In: Journal of survey statistics and methodology, p. 1-40. DOI:10.1093/jssam/smaf062
